Shredded Pants?

Yesterday, Mike Niebuhr with Pratte Industries dropped by PJP Buttonwood with something we've been anticipating for some time - our specially designed pie shipping containers.  If you recall, we did a test shipment a few months ago to Charlotte, our Director of Publicity and Something-Else-I-Can't-Remember, in New York City and the pie arrived in a delicious, albeit hot mess of a condition. Mike has been working for the past few weeks on a concept that would allow us to ship the nine-inch pies via two-day express air to recipients all over the country. We were so excited to see prototypes and well, Mike did not disappoint.

To begin with, Mike has a box in stock that we can use for shipping and for a price that doesn't make me want to lay on the floor in a fetal position, HE CAN PRINT OUR LOGO ON THE BOX.  And look, I get that my excitement over a box with our logo on it is a little over-the-top but it makes PJP feel very fancy and I'll take my little victories where I can get them.

And it doesn't end there - the insert that goes in the box doesn't only stabilize the pie, it is also 100% bio-degradable.  And because the times we live in can be amazing, I'll tell you this...the insert is filled with shredded denim.  Yep, you read that correctly...shredded denim.  Did you know such an option even existed?  MIND. BLOWN.  In my mind, I see a Pratte Industries factory and massive bins of old jeans, just waiting for their turn in the shredder.  Where do we think these jeans come from?  And why?  And as in most things that capture my attention...


The point is that we THINK this box might transport our pies to doorsteps far and wide in a lovely condition.  And if that is the case, I'll spend no more time thinking about what Pratte Industries shreds up to make it happen.



After Mike left us with our prototype and a price list, I texted our good friend Spencer at Worldwide Express to arrange a test shipment back to Charlotte's Manhattan second floor walk-up.  He is coming on Tuesday to pick up our prototype box and pie for shipment and because he is pretty awesome, he even texted me that that he is just excited for the delivery results as we are...